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Launching the Spider 458

Last month saw Production Light & Sound returning to local Ferrari dealership, JCT 600 Leeds to launch the new Ferrari 458 along with the opening of the newly refurbished showroom. The brief was simple, keep the look of the bright white showroom whilst making a big impact around the star car. However no amount of lighting stands, truss or rigging was going to look right in this clean crisp new showroom. So we designed and supplied eight 2m high plinths finished in white with a gauze material wrap allowing a light source to be placed inside, however on this occasion the eight plinths were to support eight Robe Robin 600 E Spots. These were placed around the showroom to project breakup gobos onto the ceiling allowing the main house lights to be dimmed. The moving lights also provide the ideal reveal for the new Ferrari sweeping onto the car as the reveal music and video’s played.

In addition to the showroom the entrance foyer was also illuminated with more Robe LED fixtures and movers projecting the JCT logo, outside the main entrance tower had a welcome projected onto it with moving graphics driven by a Green Hippo Critter Media Server. This was the forth Ferrari launch Production Light & Sound have been involved with amongst previous launches for Bentley, Lotus and Aston Martin we were proud to continue the relationship with JCT and these great cars.

Posted on: 16 March 2012